Shai Elancry, writer at Fitness Technology Today Magazine https://www.fitnesstechnologytoday.com/author/shai-elancry The opportunities offered by connected technologies to monitor and improve our personal health and wellbeing are astounding. The market for wearable tech, virtual reality fitness experiences and tailored on-demand workout classes grows ever more. Fitness centres and gyms have realised the benefits of collaborating with technology providers to boost their membership numbers. Thu, 12 Jun 2025 09:07:22 +0000 en-GB hourly 1 https://wordpress.org/?v=6.1.7 https://www.fitnesstechnologytoday.com/wp-content/uploads/2021/05/FITT-500-x-500-px-150x150.png Shai Elancry, writer at Fitness Technology Today Magazine https://www.fitnesstechnologytoday.com/author/shai-elancry 32 32 AI for Runners: Performance Insights in Your Pocket: Ochy https://www.fitnesstechnologytoday.com/ai-for-runners-performance-insights-in-your-pocket-ochy Thu, 12 Jun 2025 08:41:06 +0000 https://www.fitnesstechnologytoday.com/?p=61628 Here’s a breakdown of a SportTech startup, focusing on its function, improvements, usage, and funding, without mentioning any specific names: This SportTech startup has developed an innovative AI-running gait platform that aims to revolutionize how athletes, coaches, and everyday runners understand and improve their performance. What It Does and How It Improves Performance The core [...]

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]]> Apple Watch Gets Smarter: Meet Your New Workout Buddy https://www.fitnesstechnologytoday.com/meet-your-new-workout-buddy Tue, 10 Jun 2025 09:02:25 +0000 https://www.fitnesstechnologytoday.com/?p=61634 In the fast-paced world of wearable tech, Apple seems to be taking a huge leap forward with watchOS 26. This isn’t just another update; it’s a significant upgrade packed with smart tools designed to completely change how we work out and manage our fitness. We’re talking about a blend of intelligent insights and deep personalization [...]

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]]> Technogym Rewires Fitness with AI-Powered Healthness https://www.fitnesstechnologytoday.com/technogym-rewires-fitness-with-ai-powered-healthness Mon, 28 Apr 2025 06:06:59 +0000 https://www.fitnesstechnologytoday.com/?p=61623 Technogym is once again raising the bar – not just in fitness, but in human performance and longevity.With the launch of its AI-powered Healthness ecosystem, the company transforms traditional gyms into Healthspan Labs: spaces where real-time biometrics, predictive algorithms and adaptive training work together to prevent disease before it strikes. Healthness is Technogym’s evolution of [...]

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]]> FIBO 2025 Trends Report: What’s Next for Gyms, Gear & Growth https://www.fitnesstechnologytoday.com/fibo-2025 Tue, 22 Apr 2025 12:06:02 +0000 https://www.fitnesstechnologytoday.com/?p=61603 As I do every year, I flew to Cologne, Germany to attend the world’s largest fitness trade show – FIBO. But this year felt different. More evolved. The global fitness industry is undergoing a real transformation, and FIBO 2025 made it crystal clear where the future is headed: personalized, tech-driven, and smarter than ever. From [...]

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]]> Apple Eyes the Future of Blood Pressure Monitoring https://www.fitnesstechnologytoday.com/apple-eyes-the-future-of-blood-pressure-monitoring Sun, 30 Mar 2025 06:15:02 +0000 https://www.fitnesstechnologytoday.com/?p=61593 Apple is once again looking to redefine wearable health technology. A newly published patent from March 18 reveals the company is working on an innovative blood pressure monitoring system using a liquid-filled sensor, possibly paving the way for a future Apple Watch that can deliver more precise health insights. The patent, titled “Blood Pressure Monitoring [...]

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]]> WHOOP Adds a New High to Health Tracking: Psychedelics https://www.fitnesstechnologytoday.com/whoop-goes-psychedelic Mon, 10 Feb 2025 07:07:20 +0000 https://www.fitnesstechnologytoday.com/?p=61566 WHOOP is diving headfirst into the world of psychedelics, connecting the dots between mind-altering substances and your body’s recovery. WHOOP’s Psychedelic Playbook WHOOP, the popular wearable tech company, is pushing the boundaries of health tracking by introducing a groundbreaking feature: psychedelics tracking. Journal on a New Level WHOOP’s customizable Journal feature already allows users to [...]

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]]> Peloton Treadmills: New Campaign Targets Male Runners https://www.fitnesstechnologytoday.com/peloton-treadmills-new-campaign-targets-male-runners Wed, 01 Jan 2025 08:11:37 +0000 https://www.fitnesstechnologytoday.com/?p=61557 Peloton is making a big push to get more men, especially millennials, to use their fitness products. They’ve started a new ad campaign featuring famous football brothers, T.J. and J.J. Watt. The campaign, called “Find Your Push. Find Your Power.”, focuses on running and aims to show guys that Peloton offers tough workouts, even for [...]

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]]> Coaching on the Go: The Rise of Online Sports Coaching https://www.fitnesstechnologytoday.com/the-rise-of-online-sports-coaching Sun, 10 Nov 2024 08:17:49 +0000 https://www.fitnesstechnologytoday.com/?p=61562 The online sports coaching market is poised for explosive growth, with projections indicating a surge of $1.24 billion by 2028. This digital revolution is driven by a powerful combination of expanding internet access and groundbreaking technology. With nearly 70% of the global population already connected, and that number expected to reach 7.5 billion by 2030, [...]

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]]> Fitness On Demand Integrates G Beat for Real-Time Heart Rate Tracking https://www.fitnesstechnologytoday.com/fitness-on-demand-integrates-g-beat-for-real-time-heart-rate-tracking Sun, 20 Oct 2024 12:37:53 +0000 https://www.fitnesstechnologytoday.com/?p=61550 Fitness On Demand, a leading provider of digital fitness solutions, has partnered with G Beat to bring real-time heart rate tracking to its popular wellness platform. This integration will allow users to seamlessly monitor their workout intensity and track their progress using their smartwatches. The G Beat app transmits heart rate data from wearable devices [...]

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]]> VR Fitness Gets Social: Supernatural Launches Group Workouts https://www.fitnesstechnologytoday.com/vr-fitness-gets-social-supernatural-launches-group-workouts Tue, 08 Oct 2024 07:05:28 +0000 https://www.fitnesstechnologytoday.com/?p=61545 The lines between the virtual and real world continue to blur, and now, even our workouts are getting a social upgrade. Supernatural, the popular VR fitness platform known for its immersive workouts and stunning virtual environments, has just launched Supernatural Together, a new feature that brings the camaraderie of group fitness classes to the virtual [...]

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