Home Fitness News | Fitness Technology Today Magazine https://www.fitnesstechnologytoday.com/news/home-fitness The opportunities offered by connected technologies to monitor and improve our personal health and wellbeing are astounding. The market for wearable tech, virtual reality fitness experiences and tailored on-demand workout classes grows ever more. Fitness centres and gyms have realised the benefits of collaborating with technology providers to boost their membership numbers. Thu, 12 Jun 2025 08:57:59 +0000 en-GB hourly 1 https://wordpress.org/?v=6.1.7 https://www.fitnesstechnologytoday.com/wp-content/uploads/2021/05/FITT-500-x-500-px-150x150.png Home Fitness News | Fitness Technology Today Magazine https://www.fitnesstechnologytoday.com/news/home-fitness 32 32 This AI-Powered Mirror Wants to Be Your New Personal Trainer https://www.fitnesstechnologytoday.com/this-ai-powered-mirror-wants-to-be-your-new-personal-trainer Sun, 01 Jun 2025 06:32:03 +0000 https://www.fitnesstechnologytoday.com/?p=61583 The fitness mirror market continues to expand, with new players emerging and pushing the boundaries of innovation. Ever since MIRROR opened the door (and was subsequently acquired by Lululemon during the pandemic), companies have been racing to develop cutting-edge fitness solutions centered around smart mirrors. One of the most exciting entries in this space is [...]

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]]> Peloton Treadmills: New Campaign Targets Male Runners https://www.fitnesstechnologytoday.com/peloton-treadmills-new-campaign-targets-male-runners Wed, 01 Jan 2025 08:11:37 +0000 https://www.fitnesstechnologytoday.com/?p=61557 Peloton is making a big push to get more men, especially millennials, to use their fitness products. They’ve started a new ad campaign featuring famous football brothers, T.J. and J.J. Watt. The campaign, called “Find Your Push. Find Your Power.”, focuses on running and aims to show guys that Peloton offers tough workouts, even for [...]

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]]> Coaching on the Go: The Rise of Online Sports Coaching https://www.fitnesstechnologytoday.com/the-rise-of-online-sports-coaching Sun, 10 Nov 2024 08:17:49 +0000 https://www.fitnesstechnologytoday.com/?p=61562 The online sports coaching market is poised for explosive growth, with projections indicating a surge of $1.24 billion by 2028. This digital revolution is driven by a powerful combination of expanding internet access and groundbreaking technology. With nearly 70% of the global population already connected, and that number expected to reach 7.5 billion by 2030, [...]

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]]> VR Fitness Gets Social: Supernatural Launches Group Workouts https://www.fitnesstechnologytoday.com/vr-fitness-gets-social-supernatural-launches-group-workouts Tue, 08 Oct 2024 07:05:28 +0000 https://www.fitnesstechnologytoday.com/?p=61545 The lines between the virtual and real world continue to blur, and now, even our workouts are getting a social upgrade. Supernatural, the popular VR fitness platform known for its immersive workouts and stunning virtual environments, has just launched Supernatural Together, a new feature that brings the camaraderie of group fitness classes to the virtual [...]

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]]> Echelon Strength Home: A Compact and Connected Solution for At-Home Strength Training https://www.fitnesstechnologytoday.com/echelon-connected-fitness-technology Mon, 07 Oct 2024 12:57:21 +0000 https://www.fitnesstechnologytoday.com/?p=61540 Echelon, a leader in connected fitness technology, has announced the launch of Strength Home, a compact and versatile strength training system designed for home use. This innovative system offers a comprehensive approach to strength training, with guided workouts, adjustable resistance levels, and a sleek design that fits seamlessly into any home environment. Strength Home is [...]

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]]> Tech in the Gym: Data-Driven Fitness for the Digital Age https://www.fitnesstechnologytoday.com/tech-in-the-gym-data-driven-fitness-for-the-digital-age Wed, 25 Sep 2024 09:20:52 +0000 https://www.fitnesstechnologytoday.com/?p=61438 In the ever-evolving world of fitness and technology, a recent study has highlighted a powerful truth: digital health tools are not just convenient add-ons but can be game-changers in driving healthier lifestyles. For those in the fitness industry and tech enthusiasts alike, this is more than just promising news; it’s a call to embrace the [...]

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]]> UK-based fitness gaming developer and publisher Quell secures $10m in Series A https://www.fitnesstechnologytoday.com/uk-based-fitness-gaming-developer-and-publisher-quell-secures-10m-in-series-a Sun, 08 Sep 2024 13:30:05 +0000 https://www.fitnesstechnologytoday.com/?p=61405 Quell, a developer and publisher of fitness gaming based in the UK, is leading the way in advancing the realm of fitness gaming technology. Its ‘Impact’ platform is the world’s first dedicated fitness gaming system, built from the ground-up to deliver high-impact training in immersive digital worlds. This week the firm announced the completion of [...]

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]]> First biosensor to provide real-time sweat data launched by Nix https://www.fitnesstechnologytoday.com/first-biosensor-to-provide-real-time-sweat-data-launched-by-nix Fri, 06 Sep 2024 19:09:48 +0000 https://www.fitnesstechnologytoday.com/?p=61334 US biosensor company Nix, has today launched the Nix Hydration Biosensor – the first-ever consumer biosensor to analyse sweat and provide endurance athletes with personalised hydration data in real-time. The new product has already been named as a CES 2023 Innovation Award Honoree in the Digital Health category. An athlete wears a single-use patch which [...]

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]]> Playfinity’s gaming baseball nominated twice in 2023 Sports Technology Awards https://www.fitnesstechnologytoday.com/playfinitys-gaming-baseball-nominated-twice-in-2023-sports-technology-awards Fri, 17 Feb 2023 11:52:22 +0000 https://www.fitnesstechnologytoday.com/?p=61384 Playfinity, the Norwegian sports-technology company on a mission to keep children active, has been nominated in two categories at the 2023 Sports Technology Awards #STA23. The firm’s gaming baseball (with app) are up for ‘Innovation of the Year’ and ‘Best Fitness and Participation Technology.’ They are alongside other recognised brands such as Apple Fitness+, LA [...]

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]]> Peloton and Amazon increase collaboration in UK and Germany https://www.fitnesstechnologytoday.com/peloton-and-amazon-increase-collaboration-in-uk-and-germany Wed, 16 Nov 2022 15:26:18 +0000 https://www.fitnesstechnologytoday.com/?p=61109 Peloton Interactive, Inc. today announced the expansion of its collaboration with Amazon. The Peloton Bike, Guide, and select accessories are now available for purchase in Amazon’s UK store. Peloton will also launch in Amazon’s German store in the coming weeks. As part of the Amazon experience, the Peloton Bike will be available with a convenient [...]

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