Author: Noah Smith

US-based gym & studio management software company Wodify, has launched new technology that adds science to the art of retention in order to keep members for longer. By using millions of data points captured over the past 10 years across thousands of businesses, Wodify Retain’s ‘Artificial Intelligence’ creates an exclusive algorithm. Predicting and preventing membership lapses Data measured includes attendance trends, performance results recorded, length of time as a client and the last date of attendance. Retain’s algorithm predicts which clients are likely to cancel their membership and highlights key information, so owners can prevent membership churn and increase their…

W3:Ride, the mobile iOS and Android app that celebrates cycling, is launching a new reward program for its users. This new web3 powered reward program converts every pedal on a bike into points, redeemable each week for exclusive clothing, cycling gear and digital gift cards. The W3:Ride app tracks details from any smartphone, Fitbit, Garmin, or smartwatch and automatically rewards a user’s commutes, weekend rides or exercises. Creative director and Co-Founder Thomas Pomarelle explains that W3:Ride’s goals have always been to build an app that rewards users to get outside and explore the physical world, instead of being glued to…